Speakers » Sami Lahoud

Sami Lahoud

Senior Vice President of Global Acceptance Strategy and Engagement at Mastercard, MasterCard, USA

 

Sami Lahoud is Senior Vice President, Global Acceptance Strategy and Engagement for Mastercard. Based in the company‘s headquarters in Purchase, New York, Sami leads a global team that sets the company‘s Acceptance strategy, and oversees the engagement model with our key merchants and channel partners. He also drives the strategy to include 40 million new micro entrepreneurs and small merchants in the electronic payments fold. Before taking on this role, Sami led Global External Communications for the company, overseeing the areas of Executive Communications, Corporate Communications, Thought Leadership, Products Communications and Brand Communications. His mandate was to optimize the company‘s share of voice and positioning around four key pillars: Innovation, Inclusion, Safety and Security and Smart Cities. Prior to taking on this role in March 2015, Sami established and led the Communications function for Mastercard in the Middle East and Africa, out of the regional office in Dubai. He was responsible for driving the corporate communications function for the company across this fast-growing region, covering external and internal communications, social channels, philanthropy and citizenship, public affairs and corporate events.
Sami joined Mastercard in 2012 from Barclays, where he established the Corporate Affairs function for the Emerging Markets business set up to spearhead the growth of Barclays in the Middle East, Africa, Asia and East Europe. Prior to Barclays, Sami held several senior level positions within leading organizations such as Boeing, where his work involved enhancing the brand and reputation in the Middle East, Africa and Turkey, building competitive advantage and actively supporting major customer campaigns across civil and defense aerospace products. Sami has lived in the U.S., UAE, Saudi Arabia, Bahrain and Lebanon, working for leading communications consultancies such as Weber Shandwick and Hill & Knowlton after having started his career in the insurance, banking and then media industries in his home country Lebanon. Sami holds a Master‘s Degree in Money and Banking from the American University of Beirut. 

 

Presentation
Panel - Banking the unbanked


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