Speakers » Frances Zelazny

Frances Zelazny

Chief Strategy and Marketing Officer, BioCatch, USA


Frances is the Vice President of Marketing at BioCatch. She works closely with CEO to establish comprehensive marketing strategies including brand positioning, messaging and execution. Frances establishes demand generation programs to drive sales and revenue objectives in new and existing verticals across multiple channels and geographies. She also manages P&L and the global marketing team.

Frances also has a huge presence in the biometric industry - she has written multiple byline articles, has been a huge part of BioCatch's Invisible Challenges (a game-changing technology for online fraud prevention) and has even testified in front of the New York State Assembly on cyber-security last December. She has a Bachelor’s Degree in Political Science from Hofstra University and a Master’s Degree in International Affairs from New York University, and is on several corporate and non-profit boards.


Presentation
Panel - Risk-based authentication


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